Top 5 Wellness Apps on iOS in Serbia: Q4 2023 Performance

In Q4 2023, the performance of the top 5 wellness apps on iOS in Serbia showed varied trends in weekly downloads and revenue. Here is a detailed look at how each app fared during the quarter.

BetterSleep: Relax and Sleep saw a significant increase in both downloads and revenue over the period. Weekly downloads reached a peak of 362 in the week of October 30, and the app maintained a steady download rate around 300-350 towards the end of the quarter. The highest revenue was recorded at $66 during the same week, with fluctuations throughout the quarter, ending at $25 in the final week of December.

Me+ Daily Routine Planner experienced a steady growth in downloads, peaking at 349 in early November. Revenue showed a more modest trend, with the highest weekly revenue of $25 recorded in late October. The app's weekly revenue generally fluctuated between $7 to $25 throughout the quarter.

Sleep Monitor: Sleep Tracker had a notable increase in downloads, particularly in December, with a peak of 308 in the week of December 11. Revenue trends were moderate, with the highest weekly revenue being $24 in mid-December. The app's revenue generally hovered around $7 to $24 during the quarter.

I Am Sober showed a varied pattern in downloads, with a significant spike to 221 in the week of December 11. Revenue trends were minimal, peaking at $8 in mid-November and then dropping to $3 in the final week of December.

Planner & Journal - Zinnia maintained a steady download rate throughout the quarter, peaking at 103 in late November. Revenue showed a similar steady trend, with the highest weekly revenue of $32 in mid-November and fluctuating between $5 to $22 during the rest of the quarter.

For more insights and detailed data, visit Sensor Tower. The performance of these wellness apps highlights the dynamic nature of the app market in Serbia, with varying trends in user engagement and monetization.